Partner and President at Brand Innovators College Sports and President and Chief Business Officer at Accelerate360 and Host of Essentially Sports Think Tank
Excited about my new podcast, THINK TANK, in partnership with EssentiallySports! “Here’s The DEAL,” on this podcast, I explore the relationship between sport and brands. I think most of us grow up wanting to be athletes and inventors/creators, so I was thrilled when the founders of Essentially Sports approached me with this concept. We have a great line up of marketing and sports executives as well as current and former pro and college athletes that help me tackle a number of subjects including the best commercials with athletes and why, brand activations, Name Image and Likeness (NIL) and just generally great sports stories from behind the scenes. This is going to a blast..!!! The first episode drops April 9th with Chloe V. Mitchell, the first athlete to ever receive NIL dollars. Chloe then founded a company called PlayBooked, to help other collegiate athletes learn to execute on NIL opportunities. Let’s Go!!!! #innovation #nil #sportsmarketing #digitalmarketing
Can you link us to the podcast? Thanks!
Well done, Trey! Looking forward to plugging into this podcast!
Let’s Friggen Go is right, Trey Holder! This is going to be incredible. Must watch content for brands, agencies, teams, leagues, colleges, collectives, professional athletes, college athletes et al.
Congratulations
Major. This is one of the hottest topics in the industry. Loved our conversation!
The industry needs more of this content - a greater focus on authentic brand / athlete partnership, and particularly within college sports. Excited to see this show unfold and to continue building together.
"Here's the Deal" Merch is going to go crazy
Big opportunity to shape the future of college sports and NIL. Way to go, Trey.
Partner and President at Brand Innovators College Sports and President and Chief Business Officer at Accelerate360 and Host of Essentially Sports Think Tank
1moSee episode 1 link below: https://lnkd.in/gsJEAAi4