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Composable CDP Questions?
Visit our Composable CDP Knowledge Hub for training, our Composable CDP Self-Assessment tool, and papers on composable CDP topics. -
Defining your CDP Use Cases?
Our Use Case Knowledge Hub offers training in use case development, an online use case generator, and a library of use case papers. -
Looking for CDP Vendors?
Our Vendor Selection Knowledge Hub provides training, a custom RFP Generator, and papers on vendor selection. -
Have questions for CDP Experts?
Visit our Expert Knowledge Hub for links to the member forum, to sign up for round table discussions with your peers, and reports on industry trends.
Featured Resources
Large American Supermarket Chain Case Study (Algonomy)
A privately-owned supermarket chain wanted to improve customer engagement. Read about how the Algonomy CDP used data to increase digital account growth and revenue.
Lids Case Study (Acquia CDP)
A company wanted to capitalize on its successful loyalty program. Learn how Acquia worked with the data to increase revenue.
2 Minutes with Lucerna Health (Redpoint Global)
Lucerna Health co-founder and CEO Craig Thomas discusses how the partnership between Lucerna Health and RedPoint Global helps healthcare organizations achieve scale in delivering personalized consumer engagements.
Ascent360 Introduction (Ascent360)
Learn how to use your data with Ascent360.
Upcoming Webinars/View Full Schedule
Future-Proof Your Business With Tealium for AI
Webinar from Tealium.
Breaking Down the Tactics Anchorage Daily News Used to Grow Their Subscriber Revenue
Webinar from AMO (A Media Operator) and BlueConic.
Upcoming Live Events/View Full Schedule
The MarTech Summit Customer Experience London
Industry conference from BEETc. Register with code CDPI20 for 20% discount.
Getting Ready for a Cookieless Future with Relay42, Google & InfoSum
In-person event from Relay42. Use link to submit interest.
From the Blog
Beyond composable — Federated Audience Composition in Adobe Real-Time CDP and Adobe Journey Optimizer
In our conversations with customers, sometimes they ask, “Can I just use my data warehouse as a customer data platform (CDP)?”
As cookies disappear, the need for data collaboration is here
When it comes to customer engagement, acquisition, and loyalty, experience is the difference.
Practical steps to getting started with Gen AI for marketing
A common question from every executive team these days: “What’s our AI strategy?”
Hospitality Data Management Problems? Meet Your Solution
Hospitality marketing teams come across many roadblocks in data management.
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