Events

Training
Wednesday 09 December 2020

Licensing your Content - Virtual classroom - 9 & 10 December - FULLY BOOKED

This course will be running in 2021. Dates to be announced soon.

The course will be delivered in two sessions on 9 & 10 December at the following times: 9:00-12:00 EST (New York), 14:00-17:00 GMT (UK), 15:00-18:00 CET (Central Europe)

Overview

Content licensing is a key component of the online scholarly publishing environment. This course provides an overview of why licensing is needed, how it works in practice, and the key issues to consider when negotiating and agreeing licenses. It aims to give delegates a full understanding of the range of license arrangements that are available, and practical guidance in how to manage them. In addition to covering licensing for online content (with a focus on third-party licensing), we also review current issues in author licensing, particularly open access and Creative Commons, and discuss recent market trends (such as the EU Digital Single Market) that may impact licensing activity.

Programme

  • Copyright refresher
  • Overview of licensing process & structures
  • Author licensing, acquiring and exploiting rights
  • Types of licences and agreements, both direct & third party
  • Licensing in practice: publisher ‘must have’ clauses, and customer requirements
  • Key issues with aggregators and other types of third-party vendors
  • Case study discussion on third-party licensing strategy & implementation
  • Current market trends & issues, including new technologies, open access & legislative developments.

What will you learn?

Fully understand the types of agreements used to license content, why certain clauses are included for the publisher and customer and how to manage the licensing process in practice. Gain an understanding of current legal and market issues affecting online content, and the implications for publishers.

Who should attend 

Delegates should have a grasp of the copyright and legal framework (such as provided by ALPSPs Understanding Copyright). This course is aimed primarily at delegates working with licensing products to customers directly or via a third parties. It will therefore be suitable for attendees in rights & licensing, contracts, sales, marketing and library relations functions.

Delegate Comments

“Very useful course and fantastic supplementary information.” J. Mortimer, Policy Press

Tutors

Duncan Campbell, Wiley

Duncan CampbellDuncan is Senior Director, Global Sales Partnerships, with John Wiley & Sons, where he is responsible for third-party revenues for Wiley’s academic journal and database content, including digital licensing & business development, copyright & permissions, and agent relations. He is also engaged in developing Wiley’s strategies and policies with regard to government affairs, open access and text and data mining, and represents Wiley on several industry boards and committees.

Marjon Esfandiary, PLS


Early bird rates for members - Book by 9 September 2020*

Not an ALPSP member?  Want to take advantage of the reduced member rates? Click here to find out how your organization can join ALPSP

Members early bird            £224 (+VAT where applicable)
Members full price             £275 (+ VAT where applicable) 
Non Members full price     £375 (+VAT where applicable
Academic rates are available, please contact Melissa.marshall@alpsp.org

This training will be delivered in a virtual classroom. Helpful information for delegates attending here.

Please note that the recording will not be circulated to delegates after this event.

How to book
If you have any questions about this please email Melissa Marshall or any of the ALPSP team.
Any discounts will be applied at checkout.

*In order to take advantage of the early bird discount for ALPSP members, you must (i) make a booking by 9 September 2020 and (ii) be an ALPSP member on the date of the event. In the event that you cancel your membership prior to the event, you agree to pay ALPSP the difference between the discounted price and the full price for the event.

2012VTLYC

The most informative and practical course I have attended via ALPSP. Lots of information thoroughly and professionally delivered.

Nicola Haden, Royal Society of Chemistry

Upcoming Dates for this event

  • Wed 09 Dec 2020
  • Thu 10 Dec 2020
  • Online, ,