I'm an educator and design evangelist

I am a design educator and visual communications professional. My goal is to inspire and energize others with ideas, creativity and enthusiasm. This defines how I teach and practice my design craft. I am a design evangelist. I believe that design is a team sport!

As an educator, I find great joy in teaching many core visual communications topics such as graphic design, principles of design, composition, branding & identity, Web design and typography. I also teach emerging digital product design topics which include human computer factors (HFI), information architecture (IA), user experience design (UX) and user interface design (UI).

Until 2017, I was UX designer on a digital product design team at Northwestern Mutual in Milwaukee, Wisconsin. My recent professional experience has additional value for higher education art programs. Today's students understand that they're expected to contribute on digital product design teams as well as print, multimedia and digital content. Current Web design pedagogy does not meet the needs of graduates entering the design workforce.

I love helping students be prepared to thrive and succeed in a lucrative new area of design that is in high demand, worldwide.