30 Indigenous Clothing Brands to Support and Follow

You are going to want to wear everything from this Brooklyn-based slow fashion and accessory brand. (I mean, just look at this monochromatic 'fit!) Founded by Korina Emmerich, the vibrant designs at Emma Studio are a call back to her Indigenous heritage (her father is from the Puyallup tribe in Coast Salish Territory). The brand is laser focused on social and climate justice so expect to see lots of upcycled and all natural materials.

A designer in the Akwesasne Mohawk Territory, Niio Perkins is dedicated to honoring the special treasures passed down through generations of Haudenosaunee. Her stunning beadwork creations are all about empowering energy and we're all for it. Niio's daughter models her designs, making for an iconic mother-daughter duo.

Eighth Generation, aka 8th Gen, is a brand founded by the Snoqualmie Tribe in Seattle. Their motto? “Inspired Natives. Not Native-inspired.” Artist Louie Gong (Nooksack), is huge on integrating his life with his design and has been doing so since 2008.

Soul Curiosity by Tessa Sayers includes designs that speak to healing yourself through art.

Streetwear never looked so good thanks to Indigenous founder, Justin Louis, a proud member of the Samson Cree Nation. You'll find unique headwear, sweatpants, jackets, coats (like this one!) at Section 35.

Okay, so important fact: Mahota Textiles is actually the very first textile company owned by a North American tribe. #Major. The company creates warm, expressive, and purposeful textiles that celebrate the beauty of their Southeast heritage and is led by founder and award-winning weaver, Margaret Roach Wheeler.
“We’re makers of art, of story, the threads that connect the inspiration of our ancestors to all of us in a modern world," she says. "These tell our stories; these create our brand.”

In 2009, Jessica R. Metcalfe (Turtle Mountain Chippewa) founded the Beyond Buckskin blog to display North America's first designers and artists. In 2012, the website expanded into an online boutique that further showcases "positive activism" through their clothing. Based in North Dakota, the brand is a force in helping small businesses get their diverse works out into the world!

"Colorful" is the perfect word to describe just about every single item on I Am Anishinaabe! Created by Delina White (Minnesota Chippewa Tribe, Leech Lake Band of Ojibwe), the Native apparel designer, accessories maker, and beadwork artist is serving us haute couture styles, tees, scarves (how amazing is this one?), jewelry, and beyond.

If you're looking for custom, one-of-a-kind pieces like this stunning oversized butterfly coat, then Jokuma will pique your interest. Handcrafted masterpieces are founder Jamie Okuma's speciality. Her heritage is Luiseño, Shoshone-Bannock, Wailaki, and Okinawan.

Fun fact: Alano Edzerza designed looks for the Dutch Olympic team at the 2010 Olympic Winter Games. Since 2007, the Tahltan multimedia visionary has been operating his business out of West Vancouver, British Columbia. When it comes to bold outerwear, his designs are a go-to.

How stunning is this purse by Cheryl Fennell? The Metis designer is based out of Yellowknife and is known for designing brilliant textured creations with sealskin. From handbags, jewelry, and now her latest ventures, furniture and art, you'll discover a lively display of traditional styles and modern ideas.

Simply stated: Tania Larsson makes art. Gwich'in Fine Jewelery nurtures "connection between land, animals, elders, hunters, community members, and the wearer." Her vision? For those who wear her pieces to feel empowered to take on the world. Note: products available for preorder with an expected arrival date of November 20th, 2022.

Expect quirky and cool hoodies, tees, joggers, and crewnecks over at Red Rebel Armour. The Indigenous-made brand has been designing streetwear since its start in 2018 with a special mission: to continually create job opportunities for formerly incarcerated family rejoining the community.

Designer Keri Ataumbi is currently based in Cerrillos Hills outside Santa Fe, but she grew up on Wind River Reservation in Wyoming. "I use traditional Kiowa imagery and materials in contemporary form," she says of her designs.

Turn to this size-inclusive clothing and accessory brand for everything from formal wear to athleisure, like the versatile bodysuit shown here. Shop consciously through this eponymous line by Anishinaabe designer Lesley Hampton that not only reduces waste through its slow-fashion approach but also donates 10 percent to Matriarch Movement, which aims to amplify Indigenous women’s voices.

Northern Cheyenne and Crow designer Bethany Yellowtail's fashion and accessories brand offers everything from graphic T-shirts and sweatshirts (like this unisex hoodie) to skirts, scarves, and dresses. B.Yellowtail also provides a platform for other Indigenous, Native American, and First Nations artists, designers, and creators through the B.Yellowtail Collective. There, you can find handmade jewelry, accessories, and even beauty products.

For intricate prints and patterns, look to this fashion line by Arikara, Hidatsa, Blackfeet, and Plains Cree artist and designer Lauren Good Day. Truly wearable art, these dresses, shirts, scarves, and more feature original hand-drawn designs by the award-winning artist.

The owner and artist behind OXDX, Jared Yazzie, who is Diné, created this streetwear brand as a way to inform others of Indigenous issues. You can expect to find lots of bold graphic tees in loud colors with even louder messages that support Indigenous peoples and raise awareness.

Shop sustainable clothing, leather handbags (like this Elk-skin fringe bag), and accessories from this Indigenous women-led brand founded by Devon Fiddler. As stated on the brand’s website, SheNative has committed to donating two percent to causes that support Indigenous women.

Indi City cofounders Angel and Alex combine technology with tradition to create this contemporary accessory line that's 100 percent Indigenous-made for everyone to wear. Pick up a pair of these lightweight acrylic statement earrings and keep your eyes peeled for restocks of the stunning footlong versions, too.