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35 Indigenous and Native-Owned Clothing Brands to Shop Now and Always

Check out these beautiful (and powerful) clothes and accessories.

By
indigienous owned brandspinterest

We’ve all been there. You open your closet and stare at the contents for several moments only to make the same defeated declaration: “I have nothing to wear.” If that happens to be your current predicament, or you happen to be someone who is hoping to add to your meticulously curated wardrobe, you have come to the right place.

Our list of Indigenous-owned clothing brands highlights fashion companies that are helmed by Native people from all over the globe. We have brands that are based out of Canada, Australia and right here in the U.S. And the garments that they offer aren’t short on variety either. We have listed some streetwear companies, high-fashion lines that focus on more structured pieces of clothing as well as athletic and leisure brands that you'll want to live in.

At the end of the day, not only will you have a beautiful piece to add to your collection, but you'll also be supporting Indigenous and Native communities. And if you're looking for more ways to make your purchases count, check out some of the goods offered by these Indigenous and Native-owned businesses and take the time to beef up your book collection with titles by Native American authors.

1
'You Are On Native Land' Ribbed Beanie

Urban Native Era

Urban Native Era
1
'You Are On Native Land' Ribbed Beanie

Urban Native Era

$35 at Urban Native Era
Credit: Urban Native Era

The brand Urban Native Era was founded by Joey Montoya (Lipan Apache) in November 2012 with the mission of bringing "Indigenous visibility through fashion and design." His vision first came to life with a line of t-shirts. The brand prides itself on its minimalist designs that drive home a powerful message.

2
Embroidered T-Dress

Lesley Hampton

Lesley Hampton
2
Embroidered T-Dress

Lesley Hampton

Credit: Lesley Hampton

Lesley Hampton founded her self-titled and size inclusive brand in 2016. Based out of Toronto, Ontario, the brand strives to "decolonize euro-centric standards in the fashion industry, inspire the next decade of leaders and entrepreneurs, and create space for empowerment and representation in fashion, film and media." You can find pieces ranging from evening and occasion wear to athletic and leisure all right here.

3
Tommy Top in Sour Apple

Warren Steven Scott

Warren Steven Scott
3
Tommy Top in Sour Apple

Warren Steven Scott

Now 76% Off
Credit: Warren Steven Scott

Warren Steven Scott created his namesake brand in 2018. He is a member of the Nlaka’pamux Nation and makes clothing that bridges "the Western concept of luxury fashion with his ancestral worldview on ethics, craft and aesthetic sensibility." In addition to clothing, you can shop accessories and artwork.

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4
Mountain Peak Cowl

Makwa Studio

Makwa Studio
4
Mountain Peak Cowl

Makwa Studio

Credit: Makwa

Knitwear brand Makwa Studio was created by artist and designer Maggie Thompson. You can find an artisan curation of scarves, tops and hats designed in vivid primary colors and neutral hues.

5
I Am Medicine Cropped Hoodie

Beyond Buckskin

Beyond Buckskin
5
I Am Medicine Cropped Hoodie

Beyond Buckskin

Credit: Beyond Buckskin

Jessica R. Metcalfe, who is a member of Turtle Mountain Chippewa, created Beyond Buckskin with the mission to promote "our continent's first artists and original designers." In 2012, it expanded to include a boutique, highlighting designers that embrace and utilize "traditional Indigenous artistic practices" through their choice of materials and designs.

6
Indigenous Activist Tee

B.Yellowtail

B.Yellowtail
6
Indigenous Activist Tee

B.Yellowtail

Now 31% Off
Credit: B. Yellowtail

B.Yellowtail was launched by Bethany Yellowtail, who is a member of the Northern Cheyenne Nation, in 2015. The brand prides itself on sharing authentic Indigenous design and placing community and culture at the heart of its brand ethos. On the B.Yellowtail website, you can find everything from intricately patterned cardigans and dresses to graphic tees with empowering messages.

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7
Loom Wear Crew Socks

Eighth Generation

Eighth Generation
7
Loom Wear Crew Socks

Eighth Generation

Credit: Eighth Generation

Eighth Generation was founded in 2008 by artist and activist Louie Gong. It is currently owned by the Snoqualmie Tribe, and is the first Indigenous-owned brand to produce Native-designed wool blankets. The brand also sells scarves, totes, hats, towels and jewelry.

8
Indigenously NDN tee

Jokuma

Jokuma
8
Indigenously NDN tee

Jokuma

Credit: Jamie Okuma

Jamie Okuma, founder of Jokuma, is known for her expertly designed one-of-a-kind pieces and ready-to-wear. Her brand celebrates graphic patterns and feminine silhouettes as well as unisex garments.

9
The Future Is Indigenous Tee

OXDX

OXDX
9
The Future Is Indigenous Tee

OXDX

Credit: Oxdx Clothing

In an effort to "bring Indigenous stories to the forefront," DIné artist Jared Kee Yazzie founded OXDX. Throughout the brand, you will find empowering graphic art on tees and hoodies as well as cut-and sew pieces.

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10
Light Purple Plus Size Leggings

Alano Edzerza

Alano Edzerza
10
Light Purple Plus Size Leggings

Alano Edzerza

Credit: Alano Edzerza

Alano Edzerza is the namesake clothing brand of Tahltan multimedia artist Alano Edzerza. While the business has been around since 2007, it was during the 2010 Olympic Winter Games that the brand gained notoriety after Edzerza created the Dutch Olympic team's outerwear. Today, you can find patterned streetwear and athletic appeal for both men and women on the Alano Edzerza website.

11
Keesh Kway Orange Hoodie

Red Rebel Armour

Red Rebel Armour
11
Keesh Kway Orange Hoodie

Red Rebel Armour

Red Rebel Armour is a streetwear brand on a social mission to not only represent Indigenous culture, but to also aid Indigenous and Native people who are coming out of the criminal justice system with jobs and support.

12
Cheyenne Pink athletic top

Niio Perkins

Niio Perkins
12
Cheyenne Pink athletic top

Niio Perkins

Niio Perkins weaves her cultural and spiritual motifs into her clothing and jewelry pieces. She utilizes raised bead work in her designs, and describes her aesthetic as a fusion of "traditional attire with a tough but dignified attitude."

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13
Bloom Sweatpants Set

Section 35

Section 35
13
Bloom Sweatpants Set

Section 35

Now 79% Off

Fashion designer Justin Louis, who is a member of the Samson Cree Nation, founded Section 35 with a mission to "amplify Indigenous art, culture and fashion." From the brand, you can expect to find graphic tees, printed crewnecks and hoodies and outerwear.

14
Elk Ivories Bucket Hat

Lauren Good Day

Lauren Good Day
14
Elk Ivories Bucket Hat

Lauren Good Day

Credit: Lauren Good Day

Arikara, Hidatsa, Blackfeet and Plains Cree designer and artist Lauren Good Day crafts wearable art collections. Vibrant colors and geometric patterns are what you'll find when you scan her website.

15
Backstrap Mini Dress

Emme Studio

Emme Studio
15
Backstrap Mini Dress

Emme Studio

Credit: Emme Studio

If you're looking for fashionable handmade garments with a conscious, look no further than Emme Studio. Korina Emmerich's clothing and accessory brand focuses on slow fashion; creating pieces from upcycled and recycled materials. Emmerich's patterned and colorful looks draw inspiration from her Indigenous heritage from The Coast Salish Territory.

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16
Upcycled Vintage Military Jacket

4 Kinship

4 Kinship
16
Upcycled Vintage Military Jacket

4 Kinship

Credit: 4kinship

This Navajo-owned clothing brand also creates handmade pieces that upcycle and repurpose existing materials. Taking inspiration from the land of the Southwest, 4 Kinship's clothing features jackets, skirts, sweaters and tops in bold reds, oranges, yellows and blues.

17
Native American Gothic Fine Art Shirt

ThunderVoice Hat Co.

ThunderVoice Hat Co.
17
Native American Gothic Fine Art Shirt

ThunderVoice Hat Co.

Credit: ThunderVoice Hat Co.

With a commitment to sustainability, ThunderVoice Hat Co. uses reclaimed items to make new products. The brand was created with a focus of sharing the Iconic Navajo Brim hat, but it has expanded to include other products like blankets, shirts, footwear and jewelry.

18
Ginew + Luck, TX Bandana

Ginew

Ginew
18
Ginew + Luck, TX Bandana

Ginew

Now 25% Off
Credit: Ginew

Ginew produces leather goods, denim pieces and garments that incorporate Native American teachings and cultural symbols. The family-run brand was founded by Amanda Bruegl, a member of the Oneida, Stockbridge-Munsee tribes, and Erik Brodt, who is a member of the Ojibwe tribe.

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19
Bonjour Blazer

Anne Mulaire

Anne Mulaire
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Bonjour Blazer

Anne Mulaire

Credit: Anne Mulaire

The Anne Mulaire brand was first created in the basement of Andréanne Mulaire Dandeneau's childhood home with the idea to bring to life comfortable dancewear that she struggled to find in the market. Years later, her designs evolved to incorporate structured pieces that are still comfortable.

20
Tradish Tattoo Crewneck

Mobilize

Mobilize
20
Tradish Tattoo Crewneck

Mobilize

Credit: Mobilize

After gaining traction with an upcycled custom jean jacket, Canada-based company, Mobilize, blossomed into a well respected streetwear brand that "brings representation for indigenous peoples, empowers, educate, elevates and helps others find identity." Shop tie-dyed hoodies, patchwork sweatshirts and printed tops taking inspiration from traditional Indigenous tattoo styles on their website.

Headshot of Cameron Jenkins
Cameron Jenkins
Staff Writer

Cameron (she/her) is a staff writer for Good Housekeeping, where she covers everything from holidays to food. She is a graduate of Syracuse University, where she received a B.A. in magazine journalism. In her spare-time she can be found scrolling TikTok for the latest cleaning hacks and restaurant openings, binge-watching seasons of Project Runway or online shopping.

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